Solutions / Asset Tracking

Asset & Equipment Tracking

Trailers, generators, skid steers, attachments — if it's worth money, it's worth knowing where it is.

MyGeotab asset map showing tracked generators, containers, and equipment beside two Geotab asset trackers
Elite Geotab Reseller Employee-Owned No Call Centers Professional Installation
The basics

Your vehicles are tracked. What about everything else?

Most fleets solve vehicle tracking first and leave a lot of capital untracked — trailers, attachments, generators, compressors, and off-road equipment that moves between yards and job sites with no clear record of where it went or how often it's used.

That gap costs money three ways. Equipment gets lost or stolen. Equipment sits idle while another crew rents the same thing. And nobody has the utilization data to know what should be sold instead of maintained.

Asset tracking closes all three, and it does it in the same platform as your vehicles — so a trailer and the truck pulling it aren't in two different systems.

Capabilities

What you get

Real-Time GPS Asset Tracking

Rugged trackers built for equipment that lives outside.

  • Monitor assets on and off-road
  • Locate and recover equipment quickly
  • Rugged design that survives the environment
  • Optimize routes for greater productivity
MyGeotab map listing tracked assets with battery level, job site, and last-seen time

Improve Asset Utilization

Stop renting what you already own.

  • Deeper insight into equipment availability
  • Track dwell time and yard movement
  • Minimize equipment downtime
  • Manage against real-time measurables
Asset Utilization report showing days used, hours used, and distance per asset

Streamline Data Management

Vehicles and assets in the same system.

  • Track location, hours, and diagnostics
  • Identify what's dragging on profitability
  • Manage every asset in one platform
  • Connect with your other fleet systems
MyGeotab map showing vehicles and assets together inside a defined zone
Choosing a tracker

Powered or non-powered

The first question isn't which brand — it's whether the asset makes its own electricity. That single fact decides the hardware, the install, and how often you'll hear from it.

Powered assets

Anything with an engine or battery

Excavators, generators, reefer units, light towers, powered yard equipment. The tracker draws from the asset, so it can report frequently and carry richer data.

  • Frequent position updates
  • Engine hours and runtime
  • Fault codes and diagnostics where supported
  • Maintenance scheduled on real hours, not estimates
Non-powered assets

Trailers, containers, attachments

No power source means a self-contained battery tracker. Reporting frequency is a deliberate trade against battery life, and we'll set that dial with you rather than for you.

  • Long-life battery, no wiring required
  • Reporting interval tuned to how the asset is used
  • Ideal for theft recovery and yard visibility
  • Weatherproof, built for outdoor mounting
Heavy equipment

AEMP 2.0 — your iron, already reporting

Modern heavy equipment already transmits telematics data through the AEMP 2.0 standard. Most fleets never use it, because it lives in each manufacturer's own portal — one login for the Cat machines, another for the Deere.

That data can be integrated into MyGeotab instead, putting on-road vehicles and off-road iron in a single view. No extra hardware on machines that are already reporting.

Each link opens Geotab's integration documentation for that manufacturer.

Maintenance schedules in MyGeotab alongside heavy equipment and a Geotab asset tracker
Small assets

Tools and high-value gear, tracked

Not everything worth tracking is big enough for a hardwired device. Power tools, small generators, survey gear, containers, and specialty equipment walk off job sites constantly — and they're rarely tracked, because until recently the only options needed either a power source or a gateway you had to install and maintain.

Tag iQ

Tag iQ trackers carry an internal battery, so they go on assets with no power of their own — no wiring, no harness, nothing visible to advertise that the asset is tracked. They come in two form factors, and which one you want depends on where the asset lives.

What makes it different is how it reports. Most small-asset tracking depends on gateways you have to buy, install, and maintain — a reader in the yard, another in the truck. If an asset leaves the range of your gateways, it goes dark.

Tag iQ — Card

Credit-card thin. Slips inside a tool case, a pelican box, a seat pocket, or a housing — completely out of sight.

Tag iQ — Puck

Mountable and more rugged. Built for assets that live outside or take knocks, where a card has nowhere to hide.

Internal batteryUp to 3-year battery lifeNo proprietary gateway
Tag iQ card and rugged puck trackers beside a North America map showing tracked assets in MyGeotab
Conventional approach Your gateways only

Coverage stops where your installed readers stop. An asset that leaves the yard stops reporting until it comes back.

Tag iQ Millions of gateways

Tag iQ reports through the iOS and Android device networks, so any nearby phone can relay a location — billions of devices instead of the handful you installed.

That difference matters most in exactly the moment you need it. A stolen tool box doesn't stay in your yard — it goes somewhere you have no infrastructure at all, which is precisely where a device-network tag keeps reporting and a gateway-based tag goes silent.

View Tag iQ on the Geotab Marketplace ↗

Who we work with

Different assets, same blind spot

A contractor losing attachments, a carrier hunting trailers in a yard, and a public works shop tracking mowers and plow gear are all solving the same problem with different equipment.

Common questions

Before you ask

Can I track equipment that has no power source at all?

Yes — that's what non-powered trackers are for. They're self-contained battery units that mount to the asset with no wiring, which makes them the standard choice for trailers, containers, attachments, and anything else that gets towed or dropped rather than driven.

How long does the battery last on a non-powered tracker?

It varies from one tracker to the next — anywhere from two to ten years, depending on the form factor and the ping rate.

We work with each partner to determine the use case and can deploy a wide range of trackers to accommodate the need. It isn't one size fits all.

Will trackers work in areas with poor cell coverage?

Assets don't stop existing when they leave coverage. Trackers store position data while out of range and transmit once they reconnect, so you get the history rather than a gap — the record catches up even if the live view doesn't.

For fleets that regularly work well outside coverage, that behavior is worth testing against your actual sites before you commit to a device.

Can I get an alert when equipment leaves a yard?

Yes. Geofences around yards, job sites, and storage areas can trigger alerts on arrival, departure, or after-hours movement. For most fleets the after-hours rule is the one that pays for itself — equipment moving at 2am is almost never legitimate.

Does this work alongside the vehicle tracking we already have?

It's the same platform. Assets appear next to vehicles in the same map, the same reports, and the same alerts, so you're not cross-referencing two systems to work out which truck had which trailer.

If you're already running Geotab, adding assets is an expansion rather than a new deployment.

What is AEMP 2.0?

AEMP 2.0 is the industry standard that lets heavy equipment report telematics data in a common format, regardless of who built the machine. Caterpillar, John Deere, Komatsu, and Kubota all support it.

Practically, it means the data your equipment already sends can be integrated into MyGeotab rather than checked in three separate manufacturer portals — and without adding hardware to machines that are already connected.

What can I put a small tag on?

Anything valuable enough to miss and too small for a wired device — power tools, generators, survey and testing equipment, pelican cases, containers, specialty attachments.

Tags come as a credit-card-thin card or a mountable puck, and both report through the iOS and Android device networks rather than a gateway you install — so they can go somewhere out of sight and still report once the asset leaves your property.

How long does installation take?

It depends on your fleet's needs and preferences.

Non-powered trackers mount in minutes with no wiring. Powered installs take longer depending on the equipment. For professional installation, we coordinate with your team to minimize downtime.

Whether you want a quick deployment or a systematic rollout, we work with you every step of the way.

Find out what you actually own.

A 30-minute walkthrough with a fleet specialist — built around the equipment you're trying to keep track of.

Schedule a Demo